RSS
10 Sep 2020

IAS Rebrands Its Media Quality Metric to “Quality Impressions™”

Author: admintech | Filed under: Press Release

NEW YORK, Sept. 10, 2020 /PRNewswire/ — Integral Ad Science (IAS), the global leader in digital ad verification, today announced the rebrand of its MRC accredited metric “Qualified Ads” to “Quality Impressions™”. IAS’s Quality Impressions represent a proprietary set of metrics which help…